The Unruly Agency lawsuit has been one of the most discussed topics in the influencer marketing space in recent years. While initial headlines focused on allegations and disputes, the ongoing developments have opened the door to constructive changes in contracts, communication, and creator–agency relationships. Rather than marking the end of an era, the lawsuit has…

The influencer marketing world has recently been shaken by the Unruly lawsuit, involving a high-profile agency accused of unethical practices, contractual manipulation, and alleged misuse of content. As creators, brands, and legal professionals turn their attention to the case, serious questions are being raised about how talent agencies operate in the digital era. This in-depth…